Indie Business: Making Great Craftshow Booths

This class is for all the makers who live the roaming storefront lifestyle, indie designers with an Etsy or just the person who makes amazing stuff and wants to get it out there via design & craft shows or pop up shops. Its the best way to get started on a low overhead, but can be a lot of work. 10 year veteran of the show circuit, Kelly Malone, also event planner, pop up consultant and founder of Indie Mart, an SF based design show that- is here to jedi you. You'll learn how to plan, promote and market your event. What to bring and how to max sales. Setting up a good booth, merchandising tips, a slide show on great booths from shows around the country. How to make your booth fun and people want to be there. The differences between trade shows, design or craft shows and pricing. Small shows vs big ones like Renegade Craft Fair. We'll talk on using your shows to get wholesale accounts, as well as the difference between wholesale and retail, when you should discount and how much. You'll also walk out with an epic checklist for all shows so you're prepared, ask the right questions and never forget anything! 

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